A new era of heels is coming.Be first in line
SMART FOOTWEAR · A FUTURE VISION

Designed to turn heads.
Imagined to understand you.

Not technology for technology’s sake. A future where your heels could help you understand how you move—and what feels right for you.

ONA INTELLIGENCE · THE NEXT CHAPTER

Heels with intuition.
And you at the centre.

Beauty you can see. Intelligence you could feel. Here is how a proposed ONA heel would sense, learn and gently guide.

Forefoot + heel pressureSix-axis motionShoe temperatureHeel module identity
ONA burgundy heel concept with illustrated sensor locations
Forefoot pressureHeel + motionMODULE · DAILY
PRESSURE + MOVEMENT
42%FOREFOOT50%BALANCE101spmRHYTHM
SIMULATED
01 / 03

Every step tells a story.

Tiny pressure sensors beneath the forefoot and heel could measure where you load your foot. An accelerometer and gyroscope could track movement and changes in balance; a module identifier could tell the system which heel is attached.

Pressure
Fine sensors under the forefoot pad and the heel
Motion
A six-axis accelerometer and gyroscope
Identity
The heel tells the shoe its mode and height
Sampling
Short bursts while you move, then quiet

See where pressure builds as you walk, stand, or switch modes.

Proposed technology, not a released feature. Sensor design, accuracy, battery life and benefits still need testing. Not a medical device; no promise to prevent pain or injury. Every figure shown is simulated.

01

Sense

Sensors read pressure, tilt and rhythm in short bursts as you walk.

02

Distil

A small on-shoe model turns raw readings into simple features: load, balance, cadence, steadiness.

03

Compare

The app checks those features against your own history, so “normal” means yours.

04

Suggest

If today drifts off your baseline, one quiet note. Or nothing at all.

A STEP, DECODED

One step, four moments.
Read sixty times a second.

A heel strike, a roll through the arch, a push from the forefoot, then rest. The proposed sensors would capture that cycle as a pressure wave — then a small model would turn it into a handful of honest numbers: where you load, how evenly you balance, and the rhythm you keep.

42%Forefoot load
58%Heel load
50/50Balance split
101Steps a minute
YOUR BASELINE71%

The more you wear ONA, the better it knows your own normal. Shown here as a simulation.

WHAT SHE GETS FROM IT

Intelligence should earn its place.
These are the reasons we would build it.

For the twelve-hour day

A rough sense of how much longer your feet will feel good — and when a sit-down would actually help.

The heel that suits you

Which mode your own body prefers across a real week, not a single minute in a fitting room.

Break-in, without guesswork

Watch a new pair settle in, and see the point where it stops feeling like a compromise.

Shoes shaped around her

Your pressure pattern could shape future lasts, sizes and heel geometry for feet like yours.

A DAY IN READINGS

From first coffee
to the last dance.

09:00Daily

Load even, rhythm steady. The system learns what an ordinary ONA morning looks like for you.

14:00Work

Forefoot pressure creeping above your own baseline. A quiet note: five minutes off your feet?

21:00Party

Longer standing, a warmer shoe, balance shifting. A reminder that a mode switch is one click away.

What ONA intelligence will never do.

  • No diagnoses. A shoe is not a medical device and will not become one.
  • No silent collection. Nothing is measured before you say yes.
  • No automatic decisions. It will not switch heels or change your height.
  • No data trading. Your movement pattern is not sold or handed to advertisers.

Her data stays hers.

The proposed app would ask before collecting movement data and explain storage, sharing and deletion choices before use. This website collects no sensor data. AI would offer suggestions—not diagnoses, and never decisions on your behalf.

On-device firstExport your dataDelete in one tapNever sold or rented